Here are some slogans from past years: “Choose Love” is a slogan that Damar Hamlin, a safety for the Buffalo Bills, displayed on his helmet after suffering cardiac arrest during a game against the ...

Last month, the Chiefs stenciled “Choose Love” at Arrowhead Stadium in Kansas City, Missouri, for the team’s 32-29 AFC ...

The NFL is removing the "End Racism" phrase from the end zone at Caesars Superdome, where Super Bowl LIX will occur in a ...

The NFL is stenciling “Choose Love” in the back of one of the end zones at the Superdome for the Super Bowl on Sunday in an ...

After a deadly hate crime rocked Buffalo this year, Bills players rallied, encouraging their city and the nation to "Choose Love" instead of hate. The message inspired a collaboration between the ...

Dawkins’ words prove that the players feel the love, even in the heat of battle. Bills Mafia has long been celebrated for its passion and loyalty. This is the fanbase that shows up no matter the ...

Greetings from the frozen tundra. I may be the only Buffalo Bills fan living in Green Bay, and I couldn’t be prouder of our team in this year’s playoffs. I’ve been a fan since the beginning ...

Play the USA TODAY Daily Crossword Puzzle. “Choose Love” is a slogan that Damar Hamlin, a safety for the Buffalo Bills, displayed on his helmet after suffering cardiac arrest during a game ...

For example, the back of Bills quarterback Josh Allen’s helmet reads “BE LOVE.” This is part of ... helmet decal program allows players to choose from a curated list of slogans to display ...