The bitten apple is a real icon of the company led by Tim Cook. However, the image of this company was not always so. The first logo had the image of Isaac Newton and was designed, in 1976 ...

the logo sported coloured stripes, drawing inspiration not only from the era's prevalent hippie culture but also because the ...

Apple introduced the 12-inch MacBook. The first model ever to feature an Apple logo that didn’t light up. And since then, the ...

And you’ll see why 1984 won’t be like 1984. The screen then fades to black, and a rainbow Apple logo appears. When Steve Jobs first saw the ad in an internal meeting with Chiat/Day ...