Kraft Heinz, manufacturer of beloved food and drink products from the classic Kraft Mac and Cheese and Heinz ketchup to Kool-Aid and Jell-O, will eliminate the use of all artificial dyes in its products by the end of 2027,

Kraft Heinz said it will remove artificial dyes from its U.S. products by end of 2027 and stop making new products that contain the dyes.

Kraft Heinz will be pulling certain artificial dyes from its U.S. products starting in 2027 and will no longer roll out new products with the dyes.