Kering’s Pick to Revamp Gucci Designs Falls Flat With Investors
Kering SA appointed Balenciaga designer Demna Gvasalia to oversee a makeover of its struggling Gucci fashion label, ...
As Demna Heads to Gucci, a Look Back at His Incredible Work for Balenciaga in Vogue
At Balenciaga, Demna, who is departing for Gucci, challenged everything we thought we knew about fashion and luxury. Revisit ...
He made Ikea bags chic and sold ‘destroyed’ sneakers. Now, he’s the designer of Gucci
Kering, which also owns Bottega Veneta, Saint Laurent and McQueen, praised Demna’s tenure at Balenciaga, where he has been ...
Devdiscourse4h
Demna's Brave Gucci Gamble: Can Risky Choice Rescue Iconic Brand?
Kering's decision to appoint Balenciaga designer Demna as Gucci's creative director led to a $3 billion stock drop. Analysts ...
It’s Demna at Gucci! Fashion’s Master Maverick Will Helm Italy’s Largest Luxury House
The 43-year-old Georgian-born designer will oversee his final couture show at Balenciaga on 6 July before decamping to ...
Balenciaga's disruptor-in-chief Demna is going to Gucci
Demna will show his final Balenciaga couture collection in July before starting at Gucci. The announcement caps weeks of ...
Devdiscourse4h
Demna's Bold Appointment: Can Gucci's New Visionary Reignite Its Timeless Appeal?
Kering's decision to appoint Balenciaga designer Demna as Gucci's chief designer saw a $3 billion loss in stock value.
Luxury Analysts Are Lukewarm on Demna at Gucci
PARIS– Luxury analysts had been plumping for Gucci to name a high-profile creative director to reverse its declining business, but they seem lukewarm on the choice of Demna, who made Balenciaga a ...